Timer

I have a purchasing funnel that goes through two forms, Form A and Form B. If  a user begins with submitting Form A, an entry(name, email, sku) is made and email sent to admin. After purchase approval (WooCommerce), he must submit Form B. This will trigger sending a download URL plus an activation code seeded with his name and email.  If he submits Form B, he will get a new screen that depicts his activation code and download URL. He will also be sent an email with the same information, copy to admin.

Occasionally, users will submit Form A and not Form B. There are several reasons.

1. Confusion and abandonment before credit card submission
2. Credit card decline
3. Incorrect belief that the deal has completed and fails to submit Form B (The dialog is on the Custom Thank You Woocommerce page that is displayed with order details, after checkout,  upon Credit card approval).

I need to trigger a timer when Form A entry is made, and kill the timer when Form B is completed as all is well. If the timer isn't killed, I need to send an email, based upon one of the 3 failure mechanisms above, to instruct the user on what action to take. I have Formidable API, WooCommerce, Zapier addons and IFTTT among the available tools,

Any ideas?

Thanks

Paul

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