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Wow Writing Workshop
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About The Site
Wow Writing Workshop is a writing consulting service serving students striving to get into colleges by helping them write outstanding college essays. They have developed a 10-step writing program to help students improve their essays and gain acceptance into the college of their choice.
How Formidable is Used
We use Formidable to create an Umbrella Memberships system.
While the market served is students, the primary paying customers for the site are teachers, counselors and educational consultants who purchase support to help them teach their students. Educational professionals use a sign-up form of their own, powered by the registrations addon. Then, those professionals are allowed to create 25 new student accounts as subordinate accounts to their own. If the professional needs more then 25 in a year, there is an additional form they can use to purchase additional slots. The forms are used by the professionals (who have specific user role permissions) to create new user account with the Student user role. These accounts are tied to the professional user by the data in the form and the professionals can manage their students, as needed without intervention from company staff.
Additionally, another market is the students themselves, primarily via their parents who purchase access to the workshop course for their students. So the Umbrella Membership system was extended to a Parent user role, that allows parents to make the purchase using their own account and credit card, and then add their child as a student. This enables to parents to view the course using a separate account than their child. The student account is used just for the training, and the parent account is used to handle payment, but also allows content access so the parent can be involved in the educational process.
The site uses multiple purchase/registration forms for the different customer channels: Educational professionals, Parents, Student buying for themselves, and Grad Students. For each one, their is a payment form, following by a registration form to create their user account according to the user role.
There are also different levels of service provided by the company. Some customers are able to purchase and upgrade. Additional forms were created to process these transactions.
Many of the forms also have Zapier integration to tie them into various tracking spreadsheets used by the company owners to track clients.
Custom code has been used on this site.
Add-ons and features used on this site: Views, User Registration, Zapier, Stripe, Form Action Automation
